Kitt Tucker
Selected work
2011 - Present Day
Systems-driven design leadership for high-impact teams.
Systems-driven design leadership for high-impact teams.
With over 15 years' experience leading product design and UX, and 5+ years managing design teams, I specialize in cross-functional efforts that drive business results. I’ve built and scaled user-centered solutions across mobile, web, and TV platforms, guiding teams through strategy, execution, and delivery.
My focus is on building high-performing teams, fostering strong collaboration across disciplines, and delivering design solutions that align with business goals. I bring a hands-on approach to leadership, combining mentorship, systems thinking, and a commitment to quality in every phase of the product lifecycle.
Following AT&T’s acquisition of DirecTV, I was brought in to lead mobile UX strategy as the User Experience SME, tasked with turning around the DirecTV mobile app’s performance.
Mobile
ProService’s Admin Dashboard redesign improved usability and aligned with strategic goals. I delivered a streamlined interface that enhanced navigation, increased efficiency for HR admins, and supported future application scalability.
ProService’s Admin Dashboard redesign improved usability and aligned with strategic goals. I delivered a streamlined interface that enhanced navigation, increased efficiency for HR admins, and supported future application scalability.
ProService’s Admin Dashboard redesign improved usability and aligned with strategic goals. I delivered a streamlined interface that enhanced navigation, increased efficiency for HR admins, and supported future application scalability.
Web
Life was the first mobile health tracker that allowed users to create and track custom metrics. It's a cycle tracker and whole-life tracker that's amazingly accurate and super easy to use.
Mobile
LandLab was founded to improve the landscaping industry by addressing high costs, poor communication, and inconsistent service through UX-driven automation of estimating, scheduling, and support.
LandLab was founded to improve the landscaping industry by addressing high costs, poor communication, and inconsistent service through UX-driven automation of estimating, scheduling, and support.
LandLab was founded to improve the landscaping industry by addressing high costs, poor communication, and inconsistent service through UX-driven automation of estimating, scheduling, and support.
Web
ENG helps non-English speakers learn the top 1000 English vocabulary words in a way that's both easy and fun. Learning just 5 words per day, users will master over 300 words in just two months.
Mobile
I led the redesign of AT&T's U-verse interface, creating a streamlined, personalized experience with seamless content integration, while aligning with FCC requirements and supporting AT&T’s strategic goals for the future of content delivery.
TV
The Digital Guide streamlined onboarding for AT&T agents, transforming complex setup tasks into intuitive steps, improving efficiency, user satisfaction, and scalability while reinforcing AT&T’s commitment to innovation and support.
The Digital Guide streamlined onboarding for AT&T agents, transforming complex setup tasks into intuitive steps, improving efficiency, user satisfaction, and scalability while reinforcing AT&T’s commitment to innovation and support.
Mobile
The Digital Guide streamlined onboarding for AT&T agents, transforming complex setup tasks into intuitive steps, improving efficiency, user satisfaction, and scalability while reinforcing AT&T’s commitment to innovation and support.
Mobile
I delivered a scalable AT&T homepage redesign that improved task success rates, reduced support calls, and increased engagement with key promotions. Led cross-functional collaboration to align design with user needs and business goals.
Web
One helps women monitor cycles, fertility, pregnancy, and overall health. As a one-stop solution for all things women's health and well-being, you can track your symptoms, mood, food, drink, sex, doctor appointments, and more.
Mobile
I delivered a scalable AT&T homepage redesign that improved task success rates, reduced support calls, and increased engagement with key promotions. Led cross-functional collaboration to align design with user needs and business goals.
Website
I delivered a scalable AT&T homepage redesign that improved task success rates, reduced support calls, and increased engagement with key promotions. Led cross-functional collaboration to align design with user needs and business goals.
Website
To improve customer-centric design, I led the creation of five detailed personas for AT&T’s eCommerce team. This process involved extensive research, including interviews, surveys, and behavioral studies with over 200 participants across multiple cities.
Personas
© Kitt Tucker
ENG helps non-English speakers learn the top 1000 English vocabulary words in a way that's both easy and fun. Learning just 5 words per day, users will master over 300 words in just two months.
Mobile
ENG helps non-English speakers learn the top 1000 English vocabulary words in a way that's both easy and fun. Learning just 5 words per day, users will master over 300 words in just two months.
Mobile
Life was the first mobile health tracker that allowed users to create and track custom metrics. It's a cycle tracker and whole-life tracker that's amazingly accurate and super easy to use.
Mobile
One helps women monitor cycles, fertility, pregnancy, and overall health. As a one-stop solution for all things women's health and well-being, you can track your symptoms, mood, food, drink, sex, doctor appointments, and more.
Mobile
I led the redesign of AT&T's U-verse interface, creating a streamlined, personalized experience with seamless content integration, while aligning with FCC requirements and supporting AT&T’s strategic goals for the future of content delivery.
TV
To improve customer-centric design, I led the creation of five detailed personas for AT&T’s eCommerce team. This process involved extensive research, including interviews, surveys, and behavioral studies with over 200 participants across multiple cities.
Personas
Life was the first mobile health tracker that allowed users to create and track custom metrics. It's a cycle tracker and whole-life tracker that's amazingly accurate and super easy to use.
Mobile
One helps women monitor cycles, fertility, pregnancy, and overall health. As a one-stop solution for all things women's health and well-being, you can track your symptoms, mood, food, drink, sex, doctor appointments, and more.
Mobile
I led the redesign of AT&T's U-verse interface, creating a streamlined, personalized experience with seamless content integration, while aligning with FCC requirements and supporting AT&T’s strategic goals for the future of content delivery.
TV
To improve customer-centric design, I led the creation of five detailed personas for AT&T’s eCommerce team. This process involved extensive research, including interviews, surveys, and behavioral studies with over 200 participants across multiple cities.
Personas
2017
Following AT&T’s acquisition of DirecTV, I was brought in to lead mobile UX strategy as the User Experience SME, tasked with turning around the DirecTV mobile app’s performance.
Mobile
